Your new wellspring of value

Build resilience while your competitors don't, and you will attract the customers, talent and investors of the future. Do so following COMMON Future's Deep Adaptability framework — act on long-term science, with behavior science, resilient minds, the new Hope Taxonomy, future-defining innovations, Cypriana, etc. — and this new wellspring of value will be greater still. It is, behold, one of the two main pathways to corporate value in the climate-defined future we have in COMMON.

The other is doing your part to make sure everyone else in your industry, community, city and around the world also adapts — because adaptation is by nature interdependent. You are affected by climate impacts felt by your suppliers, distribution centers, markets where your employees and customers live, and more so where your food, water and finance comes from.

That's the dual-focus of our Consulting arm, to take you the entire way, in addition to the Communications & Culture we provide. Wherever you are in the action spectrum — moving on climate resilience already, having hired an external group and assembled an internal team, or still on the sidelines but deeply concerned about the effect of climate change on your business, figuring out the best way to deal with the threat — we offer three Consulting pathways to fit your needs:


The nature of Deep Adaptability is such as to go first, right there when you decide to adapt and make the imperative investments.

Before those important steps, think the future through, weigh the Five Principles of Deep Adaptability, and see, truly see, the wellspring of value that comes with being one of the world’s most adaptive companies and helping others adapt, as well. Then you’re ready for the rest.

That’s what we do with STRATEGY. We begin with a 60-day Climate Resilience Landscape report and leadership workshop. You know when you start piecing together a jigsaw puzzle, until you “see” the full picture? Yup. That’s what this is.

Our first premise is that climate modeling and forecasting are pieces in the puzzle, important as they are. But far too many organizations today are under the illusion that models tell the whole story, or sufficient to assess risk and act on it. Climate change, though, particularly Next Wave, is so unpredictable, non-linear, compounding and variable, that you need a different eye with which to design the right STRATEGY.


Our solution for facilities and the built environment, because if there is a nexus in the world that calls for cutting edge, beyond code, Next Wave adaptation against post 1.5C extreme climate, it is the places and facilities where people live, work and play.

We rely on RELi as our guide. Yes, it's actually pronounced rely, and it's the world's new and most advanced adaptation standard for the built environment, administered by the U.S. Green Building Council. It informs and inspires our work because of its holistic approach to adaptation:

  • Beyond Now. Create adaptation against every type of climate change, today and far into the future.
  • Beyond Code. Because the future will be different than the past and present on which building codes are based.
  • Beyond Walls. Reach outside your facilities to integrate the human/social component, internal and external.

For the initial and ongoing risk assessments that guide our work, we collaborate with CRC, where Alex is an Advisory Board member. Its Risk Footprint solution is truly best-in-class.


This solution works best if you're a middle-market company with advanced sustainable or ESG practices and do not yet have an adaptation team in place. Our group can step in with the Corporate Climate Adaptation Model, or C-CAM, developed by Alex and explained fully in this post, and help you turn your existing sustainability leadership into adaptability leadership.

The model's uniqueness and world-best effectiveness lies in the integration of three frameworks in one:

  • TCFD to manage risks and opportunities.
  • Our very own FIVE TASKS to manage people and stakeholders.
  • The 4Rs of Jem Bendell's Deep Adaptation framework to integrate and execute all resilience actions.

View the presentation. Meet some of our collaborative organizations.

The American Society of Adaptation Professionals (ASAP) is the largest such trade group in the United States, with the most robust roster of service providers in the country. A fellow COMMON organization, we work hand in hand to select the firm(s) most suited for your needs.


The Deep Adaptation Forum brings a perspective to your table that is unique on the planet, a team of top-notch facilitators with a willingness to follow the climate science where others don't dare, and coach your team to do the same. A C-CAM starting point.

CRC's Risk Footprint is one-of-a-kind in the crowded market of risk assessment AI technologies. It provides clear data on each individual property site, does not shy from contemplating worst-case disaster risks you must prepare for, and can model well into the future.


NOBL, also a leading COMMON member, is one of the world's most innovative and trendsetting org-culture firms, with a unique people-centered approach that is ideally suited for the climate-adaptation challenge, including a one-of-a-kind resilience module.